Apple introduced a couple of new things for advertisers in its upcoming iPhone operating system update, iOS 7, forcing more advertisers to use its iPhone tracking system. If you want to protect your privacy and avoid being tracked all the time, read on to learn how to turn off iPhone tracking system in iOS 7 and iOS 7.1.
Most people don't even know their iPhones track what they do and send that data to advertisers. And Apple makes the iPhone and iOS 7 with tracking in a default "on" position. This advertising tracking is way different from the frequent location tracking.
iPhone Advertising Tracking: The advertising tracking enables Apple to track you when you use iPhone so that advertisers can target you and display well-aimed ads to you.
iPhone Frequent Location Tracking: iOS 7 (and above) will track and record places that you visit most often to provide better location-based data such as in the Today summary of Notification Center.
If you don't want advertisers to get your personal data, you can turn off iPhone advertising tracking.
This could be a little confusing: To switch ad tracking off, you have to move the "Limit Ad Tracking" to on. Advertisers love this counterintuitive mechanism because most people either don't touch it — in which case tracking is on by default — or they get the on/off decision wrong, leaving the tracking on when they've switched it to off.
Additionally, you can also use the freeware iOS Ads Remover (from Tenorsahre) to block in-app ads on iPhone.
Hopefully, the above 2 guides could help you get rid of the iPhone tracking system and protect your personal data. Speaking of iPhone data protection, we've covered guide on how to recover lost iPhone data (including contacts, text messages, photos, notes and more), check for details if you are interested.